Hey, I'm Hebe

seasoned product designer
based in Atlanta, GA.

6+ years of experience solving complex problems for B2B SaaS startups and data-rich products. 

Postscript 2025 | Compliance, Internal Tool, Offer ManagementStreamlined internal tools, SMS compliance, and offer management
Postscript Highlights [work in progress]
Reduced manual compliance reviews by 30% and accelerated internal verification by 50×. Designed new offer creation and management experiences that enable advanced functionality.
CallRail 2024 | Drove Adoption & EngagementOptimizing the call tracking number creation processRead case study →
CallRail 2024 | Drove Adoption & EngagementMaking it easier to understand lead journey and attributionRead case study →
CallRail 2022 -2023 | MVP to V2Improved Lead Center to meet user motivation and needsRead case study →
CallRail 2023 | Drove Adoption & EngagementGuiding new users to successfully optimize CallRailRead case study →
Say hello - I’d love to chat.
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